If you ask Georgians what is the best way to earn the money, they will tell you to buy some flats or house and rent it. What is an ideal way to get cash for Georgians is also a good option for investment. Considering the growing popularity of Airbnb in Georgia, it becomes apparent that investing in a real estate is a go-to in the Georgian market nowadays.  Before we dive in a more financial talk about an investment, I shall explain the basics to those who aren’t familiar with Airbnb.

General Information About Airbnb.

Created in 2008, Airbnb is a global platform operating in 191 countries and regions and more than 81,000 cities. To put it simply,  Airbnb is an online marketplace which lets people rent out their properties or spare rooms to guests. You should be prepared that Airbnb takes 3% commission of every booking from hosts, and between 6% and 12% from guests. The process of creating a profile is fairly easy and its detailed explanation can be found on Airbnb. 

Why Airbnb Becomes More And More Popular?

If you ask people what are they awaiting from their trips, the first answer will be to get a new experience, the second, probably, to feel like they belong in this country. Find the most secret places only locals know, simply, to feel and live like a local, and experience everything in the fullest, even for a short time. By renting an apartment with Airbnb, people can expect the best advice on the locations, restaurants to visit and places to avoid from their respective local hosts. 

Airbnb In Georgia.

When you think about Georgia, the first thing that pops up in your mind is the best locations to spend your holidays. Before making an investment in Georgia’s market, companies should understand industry dynamics. Georgia is a tourism-oriented country; moreover, Georgian government encourages every initiative from local or foreign investors. In addition, it even provides a starting capital for the newbies in the business. There are no limitations on Airbnb in Georgia like in other countries, so that’s a big kudos for investors.

The Era Of Airbnb.

After careful and detailed research, it can be said that Airbnb first appeared on Georgian real estate market in 2014. In 2014 was published the first great review by delighted guests of the capital about their experience in Georgia and renting an apartment in Tbilisi through Airbnb. After that time, Georgians started to use Airbnb to rent an apartment or house more frequently. So, the rising of an Airbnb began. Now in 2019, the growing popularity of Airbnb is getting stronger. If you search Facebook groups related to trips and traveling, for example, the recently created Facebook group, Spend 4 Seasons in Georgia, you will see that many Georgians are promoting renting their apartment through Airbnb. 

Investment Opportunities And How Airbnb Affects A Real Estate Market.

Taking into account the experience of other countries, there are several things companies should take into consideration when thinking about investing. 

  •  Airbnb affects a local market and local residents by transforming a market into very competitive high-priced industry. Always consider the local prices, otherwise, it won’t be sustainable investing. Experts say that Airbnb must be balanced against the needs of the current residents as well as demand, and always take housing affordability into account.
  • The right marketing technique can help you rent even the weirdest house. Use your imagination and consider the atmosphere of the locations you plan to rent.

P.S Have any additional questions about the most profitable tourist spots in Georgia? Check out this link.